PICANTE Is Headed Up the Peaks
Sunshine, snow, wind, and rain; no matter the weather, there's nothing quite like taking in a mouthful of fresh air and marveling at nature's wonders. As the year comes to a close, PICANTE sets its sights on the great outdoors as it gears up to launch PICANTE PEAKS.
Living in England's big cities; London, Manchester, Liverpool, and so on; it's easy to neglect to take time beyond the concrete jungle and let nature lead the way. Many cities possess far greater proximity to nature than London; it has its great parks; mind, but you can't just make a short drive over to the Peak District as you could further north.
Regardless, London-born PICANTE has set sights on the world beyond the city's concrete and cement, looking to venture up England's peaks with a collection fit for outdoor adventure.
Serving an expansion of its concise product selection that has thus far comprised hoodies, sweats, and graphic tees, PICANTE PEAKS plays to the needs of a Gorpcore wardrobe, fitting its audience with the winter warmers the season requires.
Brand staples remain core to the collection yet come with an array of updates to suit the new theme. This time around, sun-fading has been applied across several pieces, while flipped branding emphasizes the reversible sweatshirt, which features fleecy exteriors and exposed seams.
Perhaps the collection's main draw, when it drops online on Black Friday, will be PICANTE's first outerwear effort. Inspired by classic outdoors gear, the oversized sherpa fleece is seriously good gear, made even better when paired with the collection's beanie selection.
