Here's Your First Look at the New Armani/Privé Club in Milan
The private club owned and operated by Armani, the Armani/Privé club, is reopening once again for the winter months after an extensive and sumptuous refurb.
The legendary watering hole is a regular haunt for the Milanese fashion crowd and international cognoscenti that flock to the Italian fashion capital every season. Known for its sumptuous and warm atmosphere, it's a favorite for afterwork drinks as well as late-night cocktails.
True to the Armani aesthetic signature, the revamped Armani/Privé club features an interior in warm golden hues of bronze and gold. The 640-square-meter club is designed to hold 500 guests, with the interior dominated now by two backlit bar tops and a central dance floor encircled by smaller tables, generous golden leather-bound chairs and cushions.
New for 2016, the bar now features a secret, discrete entrance for when you're rocking up as a VIP, accessed from Via Manzoni, while the main entrance on and the direct access from sister restaurant Armani/Nobu has been kept in place.
With its diverse music policy, club nights will oscillate around an eclectic library that'll always be international and contemporary – reflecting the vibes that Armani as a brand encompasses. So expect anything from house to soulful RnB, live performances and more. You can check out the new and improved Armani/Privé club now, with the space open through the European winter months until June.
For more on Armani, read our interview with the legendary Italian designer on what he thinks about streetwear, culture, the sporting lifestyle and the human form.