Highsnobiety
Double Tap to Zoom

Hold on to your laces, sneakerheads. It appears the Jordan Brand series might bring back the Air Jordan 4 "Bred" sneakers as part of its Reimagined line of revived classic sneakers.

According to sneaker leak account @zsneakerheadz, the Air Jordan 4 "Bred" is indeed expected to return as part of the ongoing "Reimagined" series, which recently brought back other iconic Jordan shoes, like the Chicago 1s and the White Cement 3s.

Your Highsnobiety privacy settings have blocked this Instagram post.

There aren't any official images of the Air Jordan 4 "Bred" Reimagined yet but leaked photos confirm that the shoe will come with a leather upper versus its original nubuck build.

Early looks at the Bred AJ4s don't reveal any noticeable vintage details like previous drops from the Reimagined line, where deliberate cracking and intentionally-yellowed soles (the mold, too, unfortunately) contributed to an aged aesthetic.

And as we hoped, the AJ4s preserve the OG "Nike Air" detailing on the heel, as seen on the initial 1989 and 2019 pairs.

Your Highsnobiety privacy settings have blocked this Instagram post.

Sneakerheads are mixed on the update, though, at least going off of the Instagram comments. Reactions range from the typical "Must cop" and flame emoji comments to "Trash!" as sneakerheads typically often say to change.

Though the Air Jordan 4 looks great in "Bred," it obviously isn't the most famous shoe to wear the iconic (and somewhat infamous) black and red colorway. Michael Jordan's own Air Jordan 1, initially banned by the NBA for dress code violation, popularized the Bred makeup and birthed its other nickname: "Banned."

Your Highsnobiety privacy settings have blocked this Twitter post.

Apparently, we won't see the Air Jordan 4 "Bred" Reimagined till February 17, 2024 (Michael Jordan's actual birthday, by the way). So, it's a little ways till these hit the SNKRS app.

At the same time, it's really all up in the air. In early 2023, the Air Jordan 3 "White Cement" Reimagined said "Surprise!" and randomly dropped on Nike's SNKRS app.

So, even though the AJ4 "Bred" Reimagined is supposed to drop after Jordan Brand's Holiday 2023 collection releases in late 2023, who knows? We could be seeing a shock-drop at any moment.

This article was published on March 3 and updated on Stepmber 26.

Highsnobiety aims to provide our readers with the latest updates in the sneaker world. However, we cannot verify the reliability of any unauthorized leaks or rumors unless this information is provided directly by the brands themselves.

We Recommend
  • The Iconic "Bred" Jordan 4s? They're Chunk-ful "Skate Shoes" Now
    • Sneakers
  • Nike's New Icy Jordan 4 "Skate Shoe" Is Too Chill
    • Sneakers
  • The Great "Black Cat" Jordan 4 Returns as a Skate-tastic Sneaker
    • Sneakers
  • Nigel Sylvester's Next "Bike Air" Jordan 4 Is Too Cold
    • Sneakers
  • Jordan 1's Scratch-Off Sneaker Is a Chopped Cheese for Your Feet
    • Sneakers
What To Read Next
  • A Mashup of Classics: Barbour’s Flyfishing Jacket Meets A.P.C.’s Denim Workwear
    • Style
  • Nike's Born-Again Skate Sneaker Has Formal Shoe Energy
    • Sneakers
  • Bob Dylan’s Custom Jeans Were So Innovative That Levi’s Meticulously Remade Them
    • Style
  • Bunney Jewelry Deserves Something Pretty To Travel In
    • Style
  • A Salute to Nike's Beautiful Khaki-Toned Air Force 1 Sneaker
    • Sneakers
  • The Air Jordan 12 Was Already a Looker but Solefly Made It Baroquely Beautiful
    • Sneakers
    • sponsored